芬兰 GENELEC 真力音箱首家官方体验店亮相国贸眼镜店排行榜10强数据驱动分析

芬兰 GENELEC 真力音箱首家官方体验店亮相国贸，打破行业常规的耳膜体验店

真力40周年庆祝活动在芬兰大使官邸举行，全球10强眼镜店排行榜数据驱动分析

Globally, Finland-based audio equipment manufacturer Genelec has been known for its high-quality professional monitoring systems. Established in 1979, the company has won over 80 international and domestic awards, including the prestigious TEC Award.

The brand's entry into the consumer market marks a significant shift in its business strategy. According to CEO Siamäk Naghian, "We have seen a change in how people consume music and audio content. People are no longer just passive listeners but active participants who want to appreciate music as it was intended."

Genelec's decision to set up its first-ever official experience store in China reflects the country's growing importance for the brand. Last year, China became Genelec's largest market globally.

The experience store is designed to showcase Genelec products and provide customers with an immersive listening environment. It offers visitors a chance to explore different product lines and understand their unique features.

"We are not just selling speakers," said Feng Hanying, general manager of Genelec Greater China Region. "We are offering a way of life that values authenticity and honesty."

Feng emphasized that while technology plays an important role in enhancing sound quality, it should never compromise on aesthetics or user experience.

In addition to showcasing its products, the store also aims to promote cultural exchange between Finland and China through various events and collaborations with local artists.

True to this spirit of collaboration, Genelec recently partnered with Chinese pianist Sheng Yuan as part of its efforts to support arts education for underprivileged children.

As consumers increasingly seek out authentic experiences rather than mere possessions, brands like Genelec stand poised at the intersection of artistry and innovation.

With genelecs' first-ever official experience store now open at Beijing Yintai Centre in Chaoyang District - come immerse yourself within an experiential world where every detail matters.

Visit today!